when red and green are used together in a composition, they are referred to as being _____.
definition and significance of color theory are _____
there are 9 color schemes discussed in text a
the level of white, black or grey, ranges from neutral to brilliant is _________
_______ is any three adjacent primary, secondary, or tertiary colors on the color wheel
the actor wanted his name to be removed from the______ because he didn't assume any role in the movie. credit
______ is the art and technique of arranging type to make written language legible, readable, and appealing when displayed.
______ is a book or brochure giving information about how to do sth
graphic design-like activities span the history of humankind: it started from ________ .
in computer class letterform is usually called ________
what are the elements of graphic design?
why graphic designs are so universal?
the "semiotic school" is concerned with communication; it highlights the channels and media through which messages are tranitted and by which senders and receivers encode and decode these message.
printmaking is the process of making artworks by printing on paper and other materials or surfaces.
most good graphic designs achieve visual _____ by using symmetrical, asymmetrical, or radial symmetry about a visual center.
in a design with only two elements they would be almost identical or have nearly the same visual mass. if one element was replaced by a aller one, it could throw the page out of ________.
1. _____ is a large outdoor signboard, which can be an effective way to generate name or product recognition with traveling consumers. a. a logo b. a billboard c. a user interface d. a package
logos are symbols which help to create an identity for an organization or reinforce a(n) _____ , so that they are memorable and more easily recognized. a. product brand b. article c. painting d. road
1. essentially, ______ functions to entice readers to buy a magazine. a. the poster b. the credit c. the front cover d. the package
1. product ______ needs to grab the customer’s attention in order to be taken off the shelf and put into a cart—physically or virtually. a. prop b. credit c. type d. package
1. _____ refers to the list of people who helped to make a film, a cd, or a television program. a. a credit b. a schematic c. an icon d. a poster
use yellow color effects to give a bright and optimistic air for your home.
the importance of value include
if values are close, shapes will seem to flatten out, and seem closely connected in space; none will stand out.
if values contrast, shapes will appear to separate in space and some will stand out.
hue is the purity or intensity of the color
four basic characteristics of color are value, hue, temperature, and ______.
_____ is defined as the relative lightness or darkness of a color.
gray interior gives a sense of ________ with subtle elegance but without being too conservative.
the three colors that cannot be made by mixing any other colors are called____ colors.
prototypes are_________________; they can be picked up, turned over and looked at from different points of view as opposed to drawings.
a prototype is an original form, a first-of-its kind model.
prototypes also serve the purpose of testing and verifying ideas, concepts or solution principles. there are generally four types of tests for which prototypes are used.
in the design process, three-dimensional models are used to express, visualize and ___________ product ideas and concepts.
the word ______ comes from the latin words proto, meaning original, and typus, meaning form or model.
in mass production, prototypes are also used to test _____ and ergonomics
sketch models are types of prototypes that are used frequently in the phase of ________ ideas and concepts.
proof of concept models is used to ______ whether certain technical principle works.
a dummy (mockup) is a 1∶1 ______ model of the product idea.
a ______ model is used in the concept generation phase to show particular details of the concept.
a final model often _______ the concept generation phase. it is a prototype that has a high quality look, built from wood, metal or plastic, with real buttons and high quality paint or finishing.
furniture pieces are designed and fabricated to assist in the many ways people sit and rest, work and play, organize or display items, and partition space. this view suggests broad utilitarian framework, in which _________ is perceived to bathe primary intended purpose of furniture.
by many accounts, furniture includes a broad range of moveable objects organized in the following categories:
having a solid well-structured product process is essential for two reasons
western futon is a couch or a sofa can be made into a bed.
furniture design engages furniture as tangible objects, materials, and built form, as well as part of a larger history of design.
when it comes to building great products, design is the most important “feature.” we’ve moved into the stage where product design dominates — it’s what sets companies apart and gives a real edge over compes.
less is more is attributed to ludwig mies van der rohe, one of the most influential modernist designers.
associated with functional designs that are reduced to their necessary elements in an expression of extreme simplicity, less is a bore is a rule of thumb for minimali in modern design.
________ is a couch or a sofa made for two people.
in art, _________ means the last covering of paint, polish, etc. that is put onto the surface of something; the condition of the surface.